European football is a pretty popular sport around the world, and no wonder people enjoy watching it and placing bets on their favourite teams. However, you can’t just place your bet out of the blue. In order to win some money by betting on football, you have to develop your strategies in order not to lose too much money just by placing one bet. In order to help you win money, here are some of the best football betting strategies.

Stay focused

Many seasoned bettors will stay focused all the time, and they will often focus on certain markets where they can become experts. By focusing on several markets, instead of all of them, you highly improve your chances of making profit out of your bets. For example, experts will often bet on the over 2.5 goals market, the who will score the first goal, or on both teams to score market. All of these markets are quite popular among punters and they are easy to analyse in order to find trends.

Manage your bankroll

Bankroll management is the most important aspect of any football betting strategy. You should always know how much you can afford to spend without risking any financial disasters or hardships. Work out the amount and make sure to always stick to it and not risk losing too much money. You should always break your bankroll into several smaller amounts and place bets over some period of time. And never just use your bankroll on a single bet. This is due to situations that could occur of you not winning any money, and if your bankroll falls to zero, you should wait for a while before placing the next bet and always make sure you are in a position to comfortably fund a new bankroll.

What is more, you should always try and calculate how high your winnings can be on each bet. You can use popular calculators, including Surebet profit calculator and always know your financial situation or if the bet is even worth placing.

Look for best betting trends

There are always popular betting trends on the market, and it will take time and experience to easily spot them. For example, it may happen that you notice that one player often scores first in a certain tournament, or that a certain team tends to score and concede in the majority of games. As you gain more experience and knowledge, it will become easier for you to find and judge those trends and if the odds are of good value to the probability. However, even if you do find a good value bet, don’t forget to always check for any factors that may affect the price.

Expand your knowledge

If you expand your knowledge and do your research, there are higher chances for you to find value and great bets beyond the big money markets. There is even a chance to spot value that few others have spotted by just researching foreign leagues or even lower leagues and their trends. This is exactly why you should become an expert in a certain market that you find fitting and this way you are maximising value and minimising risk on each and every bet.

Little and often


The “little and often” strategy is one of the favourite strategies among successful bettors. This means that you should bet smart and seek out value bets that offer smaller returns. An experienced bettor will almost never go for big money unless there is valid data to back it up that guarantees a win. Also, you should never rely on “gut feeling” because those have no data for support and it is often wrong.

Free bets and enhanced odds are your friends
If you are a beginner and want to try out your strategy, you should rely on promotional campaigns from bookmakers. Such promotions include sign-up offers and free bets for first wagers. You should take advantage of these in order to learn, especially because they are a risk-free option for beginners. You will become familiar with online betting, how it works and get a chance to try out strategies. What is more, most bookies will offer enhanced odds to existing customers in certain markets, and you can take advantage of those, as well.

Betting on football can be lots of fun and there is a potential profit to be made. However, you should never dive in without learning something and developing your strategy beforehand.