Yeah.. i played through and made it to the Championship with Crawley Town, until my save game deleted itself Argh.
When i started out, i generally went after cheaper, but promising youngsters. I specifically looked for pace/strength and composure. In my opinion those 3 are key factors in getting up and becoming a star, which did happen for most of them. Even now when i begin a new campaign, you can check that out in the stories section, im under QPR, and even with a club like them, i first pick out the guys/youngsters who i think can improve in the future (Taarabt, Buzsacky etc...). I let them do what they need to do, and provide positives for them all the time. If your starting as a club from such a league, then i suggest bringing in any kind of youngsters and seeing how they go. If they do propose intra squad friendlies, then go for it, the reserve team, if it has one, might have a wonderkid in there, you just never know. You need to watch how they perform.
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With training. It depends, for youngsters i suggest the strength and agility.. with the more older players, experienced, go with the strength and probably just focus on their defending/attacking game.