The thing is, the TV money for the league and the prize money for the league is combined into 1. You get the TV-money/prize money at the start of each season, according to how you did in the last season and and how well-known your club are (not 100% sure about the last part). Anyways for the last 4 seasons I have recieved 100M, playing as Juventus (always won the league, and consider Juventus as the "biggest" club in Italy).