Setanta were great value for money, You got pretty much a football game every night and then there was the america sports, PGA Tour, the boxing which had massive fights, american sports, Arsenal TV, Liverpool TV, Rangers TV, Celtic TV, Racing UK, Setanta Sports News, and much more all for just £12.99 a month. on Sky Sports £12.99 probably doesnt even pay your connection charge.
ESPN cant end up like Setanta as they are owned by Disney and we all know they are much bigger than SKY. the only problem is trying to build a reputation in the UK without the Premier League as of next season and only half of the SPL