I hate that the Premiership and Champions League money has brought around this attitude from clubs and fans.
I understand it (even if I don't agree); but I hate it all the same.
I never held it in any higher regard even before all the money, it's not a trophy that holds much value to me at all. All I really look at with this competition is the chance to blood squad/younger players who are on the fringes of the first team.