I was interested initially, but, I'm going to give it a miss. Why?
1. I have never really liked MMORPGs
2. Bioware's recent games leave a lot to be desired. ME2 and DA2 are both terrible by their standards
3. Monthly payments
IMO Bioware are trying to do too much at once. Now it may be EA forcing them to do this, but regardless, their recent games have been lacking and I don't think things will improve any time soon. IMO this will crash and burn like so many other attempts in this market.
RIP Bioware.