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Sony's multi-million pound deal with Liverpool may only be just 12 months old but the Japanese multinational conglomerate corporation has not wasted time getting involved in the local area, investing heavily in schools football through out the city. As part of the sponsorship deal, Sony would invest between one-to-five million a year towards the development of grassroots football in the merrsyside area.
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Coaches and players from Liverpool FC Foundation and Liverpool Ladies FC worked with over 8000 students throughout July; looking at skills and techniques in football as well as five-a-side games and tournaments.
Liverpool and England internationals Natasha Dowie and Gemma Bonner took part in the sessions allowing the girls to play with their sporting idols.
Liverpool FC Foundation Girls Football Leader Vicky Jepson said the sessions had given girls who wouldn't otherwise have got involved with football the chance to realize their sporting skills, as well as their academic potential.
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Armed with their Champions League winning team, Liverpool FC went to schools around the city to encourage children to get involved with football.
View attachment 414876Javier Gonzalez Mendez
"I said at the beginning when I came here, I'm a youth coach! That's all I've ever been.
The academe is so important to this club and to this city. We have to do our part and
help the kids make the transition from the street to the stadium"
"In recent years, we've seen Liverpool look further abroad with it's player base, neglecting the local
pool of players, resulting in Everton hauling in most of the local talent over the past 10 years.
We want to try make Liverpool a viable option for the kids here. Make them want to come here, and make them believe they can succeed here!"
"Look at young Jordan (Rossiter), he came to us 5 years ago and he's never played a minute outside of the Premier League level in England. When he was 17, we sent him on loan to Cardiff City, where he was given more playing responsibility and now, at 19 years of age, he has a Champions League winners medal and he played his part in retaining that trophy."
"Liverpool city has a history of producing player, it's up to us to find them and keep them in Liverpool."
The kit sponsorship deal with SONY is valued at 90million pounds and is in place until 2020
View attachment 414865Liverpool Home & GK Home are available at the Anfield Store.
I recommend doing a story. They're a lot of work but well worth it as I've enjoyed this save so much more because of it. 
